Enable your team to execute campaigns, content and product marketing initiatives in a single platform to deliver a better customer experience. Seamlessly integrate with your favorite marketing tools under a unified platform for a true competitive advantage.
See marketing campaign ideas in a single place to align with cross-functional teams and overall corporate goals.
Utilize real-time data and AI insights to swiftly adapt marketing strategies and tactics with confidence and respond quickly to market changes and consumer behavior shifts.
Efficiently manage and allocate resources across campaigns and events, ensuring that budget, personnel, and tools are utilized to maximize impact and ROI.
Leverage integrated analytics and business intelligence capabilities to make informed decisions and proactively address challenges to deliver on-time campaign and product launches.
Streamline campaign planning and execution with visual workflows to reduce bottlenecks, and enhance collaboration across all marketing functions, including external agencies.
Leverage powerful AI-enabled capabilities to ensure that all initiatives are aligned with strategy and delivering maximum value.
Leverage AI to create new campaigns with tasks, team assignments, and more effortlessly. Track campaigns in real time.
Break resource-heavy events down to manageable tasks, with due dates and budget allocations.
Streamline communication with stakeholders and team members to ensure timely and consistent updates with easy approval flows.
OnePlan integrates seamless with tools like Microsoft Teams, Asana, and monday.com.
Proactively identify potential risks and issues to allow for timely mitigation and resolution.
Use AI to analyze and optimize budget allocations and resource utilization to maximize efficiency.
See how OnePlan can transform your marketing team with AI-enabled Strategic Portfolio and Work Management.
Discover the tools your team needs to execute campaigns effectively while ensuring all activities are strategically aligned.
In today’s fast-paced and competitive business environment, marketing is critical to an organization’s success, driving demand for products and services, crafting targeted messaging, and showcasing how products enhance customer lives.
Learn why these leading organizations all trust OnePlan to help them align all initiatives with strategy.
These are the questions we hear a lot, and you’ll find the answers below. But if you
have others, please don’t hesitate to contact us — we’re here to help.
Strategic portfolio management is a process used by organizations to select, prioritize, and control resources within its portfolio of programs, projects, and initiatives used to meet strategic goals and objectives.
Strategic Portfolio Management is crucial for marketing teams because it ensures that all marketing initiatives are aligned with the organization’s strategic goals, enhances resource management, improves project success rates, and maximizes return on investment. OnePlan supports better marketing strategy with advanced analytics, strategic alignment tools, and real-time insights to make data-driven decisions.
Strategic Portfolio Management improves project success rates by ensuring that projects are aligned with strategic goals, resources are efficiently allocated, risks are proactively managed, and performance is continuously monitored. OnePlan provides integrated risk management, resource optimization, and performance tracking features to help achieve higher project success rates.
Yes, modern SPM tools can integrate with various enterprise systems such as ERP, CRM, and collaboration platforms. OnePlan offers robust integration capabilities with Microsoft Project, Teams, Asana, monday.com and other popular tools, providing seamless data flow and a unified view of project portfolios.
Strategic Portfolio Management aids in risk management by identifying potential risks early, assessing their impact on strategic objectives, and implementing mitigation strategies. OnePlan’s risk management features provide real-time risk assessment, tracking, and reporting, helping marketing teams to proactively manage risks and minimize their impact on project outcomes.
The benefits of using OnePlan for Strategic Portfolio Management include improved strategic alignment, enhanced resource management, better risk management, real-time analytics, seamless integration with other tools, and increased project success rates. OnePlan’s user-friendly interface and powerful features make it an ideal choice for marketing leaders looking to optimize their project portfolios.
OnePlan supports strategic decision-making by providing real-time data and insights, advanced analytics, and scenario planning tools. Marketing teams can use OnePlan to evaluate different project scenarios, assess their impact on strategic goals, and make informed decisions to optimize their project portfolios.
